Know your users, observe, interview and store knowledge
Empower & Train
Design is collaborative by nature if we want to find the right solution. Design is also a mindset to be shared across the organization. Empowering and training each collaborator to become a designer is key to create amazing innovations
Creative people strive when they have three things: when they feel secure, when they have fun and when they still improve their skills.
Prototype & Test
Stakeholders understand design and usability issues when they face real and tangible user feedbacks. Prototyping early, quickly and driving user tests help improving the solution